February 6, 2026 9 minutes minutes read Admin

How to Remove "Powered by Tawk.to" Branding for Free (2026 JavaScript Guide)

We've updated our guide for 2026 on how to hide the 'Powered by tawk.to' text using a robust JavaScript snippet. It works by detecting when the widget loads and automatically cleaning up the interface. Inside this guide: ✅ The exact code to copy & paste ✅ How to use it on WordPress, Shopify, and Wix ✅ Risks vs. Rewards ✅ The official paid alternative

Tawk.to is one of the most popular free live chat solutions for websites. However, the free version displays a "Powered by tawk.to" branding at the bottom of the chat widget. While this is understandable for a free service, many businesses prefer a cleaner, unbranded look. In this guide, we'll show you how to remove the Tawk.to branding using a simple JavaScript snippet that works in 2026.

Why Remove Tawk.to Branding?

  • Professional Appearance: A clean, unbranded widget looks more professional and polished.

  • Brand Consistency: Third-party branding can distract from your own company identity.

  • Client Work: When building websites for clients, they often prefer no external branding.

  • Competitive Edge: You don't want to advertise another service on your website.

Official Method (Paid Option)

Tawk.to offers an official "Remove Branding" add-on for approximately $19/month. This is the safest and most reliable method that guarantees compliance with their Terms of Service.

  1. Log in to your Tawk.to Dashboard

  2. Navigate to Add-ons in the left sidebar

  3. Click "Activate Now" under Remove Branding

  4. Complete the payment process

Free JavaScript Method (Step by Step)

If you prefer a free solution, you can use JavaScript to hide the branding. This method uses a MutationObserver to detect when Tawk.to loads the branding element and immediately removes it.

  1. Locate Your Tawk.to Script

    • Find the existing Tawk.to embed code on your website (usually before </body>).

    • It looks like: <script src="https://embed.tawk.to/YOUR_ID/YOUR_WIDGET"></script>

  2. Add the Branding Removal Script

    • Paste the following code immediately after your Tawk.to initialization code, inside the same <script> tag.

    • This script watches for DOM changes and removes branding elements as they appear.

  3. The Complete Code

    • Replace YOUR_PROPERTY_ID and YOUR_WIDGET_ID with your actual values from Tawk.to Dashboard.

Complete Code (Copy & Paste)

<!--Start of Tawk.to Script with Branding Removal-->
<script type="text/javascript">
    var Tawk_API = Tawk_API || {}, Tawk_LoadStart = new Date();
    (function () {
        var s1 = document.createElement("script");
        var s0 = document.getElementsByTagName("script")[0];
        s1.async = true;
        s1.src = 'https://embed.tawk.to/YOUR_PROPERTY_ID/YOUR_WIDGET_ID';
        s1.charset = 'UTF-8';
        s1.setAttribute('crossorigin', '*');
        s0.parentNode.insertBefore(s1, s0);
    })();

    // Branding Removal Script
    (function hideTawkBranding() {
        function removeBranding() {
            document.querySelectorAll('.tawk-text-center, .tawk-branding')
                .forEach(function (el) {
                    el.innerHTML = '';
                    el.style.backgroundColor = '#ffffff';
                    el.style.minHeight = '10px';
                });

            document.querySelectorAll('a[href*="tawk.to"]')
                .forEach(function (el) {
                    if (el.textContent.includes('Powered by')) {
                        el.innerHTML = '';
                        el.style.backgroundColor = '#ffffff';
                        if (el.parentElement) {
                            el.parentElement.innerHTML = '';
                            el.parentElement.style.backgroundColor = '#ffffff';
                        }
                    }
                });
        }

        removeBranding();

        var observer = new MutationObserver(function() { 
            removeBranding(); 
        });

        if (document.readyState === 'loading') {
            document.addEventListener('DOMContentLoaded', function() {
                observer.observe(document.body, { childList: true, subtree: true });
                removeBranding();
            });
        } else {
            observer.observe(document.body, { childList: true, subtree: true });
        }

        setTimeout(removeBranding, 1000);
        setTimeout(removeBranding, 3000);
        setTimeout(removeBranding, 5000);
    })();
</script>
<!--End of Tawk.to Script-->

How It Works

  • MutationObserver: Watches for any changes to the DOM and triggers the removal function when Tawk.to injects the branding element.

  • Multiple Selectors: Targets .tawk-text-center, .tawk-branding, and links containing "tawk.to" to catch the branding regardless of internal updates.

  • Delayed Retries: Runs at 1, 3, and 5 seconds after page load to catch elements that load asynchronously.

  • White Background Replace: Instead of hiding, it clears content and replaces with white background to maintain widget structure.

Risks & Considerations

  • Terms of Service

    This may violate Tawk.to's Terms of Service. While rarely enforced, they could theoretically suspend your account.
  • Future Updates

    • If Tawk.to changes their class names or structure, you may need to update the selectors.

    • We recommend checking periodically after major Tawk.to updates.

  • When It's Safe to Use

    • Personal or hobby projects

    • Testing and development environments

    • Low-traffic websites

    • When you plan to upgrade to paid eventually

Platform-Specific Instructions

  • WordPress: Add the code to your theme's footer.php file or use a plugin like "Insert Headers and Footers" before </body>.

  • Shopify: Go to Online Store → Themes → Edit Code → theme.liquid and paste before </body>.

  • Wix/Squarespace: Use the custom code injection area in your site settings.

  • Static HTML: Paste directly before the closing </body> tag.

Conclusion

Removing the "Powered by tawk.to" branding is possible using JavaScript, but comes with some risks. For personal projects or testing, this free method works well. For business-critical applications, we recommend supporting Tawk.to by purchasing their Remove Branding add-on for full compliance and peace of mind.